INCEPTION

50-D

1,643g

WEIGHT

21mm

INT. RIM WIDTH

TUBELESS

RIM TYPE

DOUBLE-DISC

HUB

GLIDE AT SPEED WITH INCREASED AERODYNAMICS. RESPOND FASTER. CORNER HARDER.

INCEPTION

50-D

1,643g

WEIGHT

21mm

INT. RIM WIDTH

TUBELESS

RIM TYPE

DOUBLE-DISC

HUB

GLIDE AT SPEED WITH INCREASED AERODYNAMICS. RESPOND FASTER. CORNER HARDER.

Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)
Inception 50-D Carbon Wheelset (1,643g)

Inception 50-D Carbon Wheelset (1,643g)

Regular price$1,400.00
/

Pre-Order Option
Hub Option
Engagement
  • Please note: We are experiencing incredibly high demand for our wheels and we have now SOLD THROUGH this batch. We're expecting more APRIL WEEK 4.

  • To get your hands on a set from the next batch, you can Pre-Order by Buying in Full, or with a 10% deposit.

WHEELS FOR PURPOSE

The Inception 50-Ds were designed for those looking for speed. They are deep enough to give you that boost when pressing on hard on the flats, light enough that they won't hold back on the hills and wide enough to allow you to corner hard. The wider profile gives you the option to have increased Aero benefits by simply changing tyres! If you want to know more about wheel aerodynamics, and why we designed the Wide+ models, check out our Naturally NACA Blog.

Weighing only 1,643g the Inception 50-Ds are exceptionally lightweight and pound-for-pound feature amongst the best wheels out there. Offering an unparalleled level of performance when compared to rivals. These wheels are the go-top-option for those looking for speed; they are deep enough to give you that boost when pressing hard on the flats, light enough that they won't hold you back on the hills and wide enough to allow you to corner hard, but with confidence!

The Wide 21mm internal profile lets you fit wide tyres for increased stability when cornering, and increased speed due to improved rolling resistance - especially when ran as tubeless. Wth a centrelock disc as standard, you can ride with confidence knowing the stopping power is there when needed.

RIMS

Toroidal Disc, specific design for improved Aerodynamics. Wide 21mm internal & 30mm external profile.

Tubeless ready design, gives you the option to have increased puncture resistance, faster-rolling wheels and improved weight.

High Filament (12k / 18k) Japanese Toray T700/T800 carbon fibre. Unidirectional for strength with additional reinforcement at spoke holes.

Optimised TG (Glass Transition) resin used to produce a super lightweight, responsive, low void carbon for increased performance.

HUBS

Double Disc, double coil spring ratchet system offers great durability and performance.

Eligible with: Shimano (HG & HG+) / SRAM (PG) 8,9,10,11,12 speed compatible Anti-bite freehub body / Campagnolo / XDR

Available in all major standards:
Front: QR, Bolt Thru (12mm & 15mm)
Rear: QR, Bolt Thru (142x12)
 
Heat treated stainless steel drive rings
 
J-Bend Design
 
4-D precision drilled spoke holes, fully CNC'd rounded design

SPOKES & NIPPLES

Specced with Pillar SR1424 spokes.
 
Utilising Pillar's patented cold forge tech, these spokes provide a 30% weight saving without compromising on strength.
 
Offers increased strength at anchor point and reduces wheel fatigue.
 
High Strength, Sandvik T302 (18/10)
 
24 Hole Front / 24 Hole

BEARINGS

Endurance Bearings: are fast & designed to stand the test of time, so you can ride as much as you want with confidence.

Race Bearings: But for those looking for every Watt gain, you may prefer super-fast Race bearings! *Please note: Race bearings are FAST, but they have non-contact seals which are less resistant to water.

ADDITIONAL ITEMS IN THE BOX

  • Tubeless tape: pre-installed
  • Tubeless Valves

Weight Limit: The upper combined weight limit is 125kg.

WHEELS FOR PURPOSE

The Inception 50-Ds were designed for those looking for speed. They are deep enough to give you that boost when pressing on hard on the flats, light enough that they won't hold back on the hills and wide enough to allow you to corner hard. The wider profile gives you the option to have increased Aero benefits by simply changing tyres! If you want to know more about wheel aerodynamics, and why we designed the Wide+ models, check out our Naturally NACA Blog.

Weighing only 1,643g the Inception 50-Ds are exceptionally lightweight and pound-for-pound feature amongst the best wheels out there. Offering an unparalleled level of performance when compared to rivals. These wheels are the go-top-option for those looking for speed; they are deep enough to give you that boost when pressing hard on the flats, light enough that they won't hold you back on the hills and wide enough to allow you to corner hard, but with confidence!

The Wide 21mm internal profile lets you fit wide tyres for increased stability when cornering, and increased speed due to improved rolling resistance - especially when ran as tubeless. Wth a centrelock disc as standard, you can ride with confidence knowing the stopping power is there when needed.

RIM

Toroidal Disc, specific design for improved Aerodynamics. Wide 21mm internal & 30mm external profile.

Tubeless ready design, gives you the option to have increased puncture resistance, faster-rolling wheels and improved weight.

High Filament (12k / 18k) Japanese Toray T700/T800 carbon fibre. Unidirectional for strength with additional reinforcement at spoke holes.

Optimised TG (Glass Transition) resin used to produce a super lightweight, responsive, low void carbon for increased performance.

HUBS

Double Disc, double coil spring ratchet system offers great durability and performance.

Eligible with: Shimano (HG & HG+) / SRAM (PG) 8,9,10,11,12 speed compatible Anti-bite freehub body / Campagnolo / XDR

Available in all major standards:
Front: QR, Bolt Thru (12mm & 15mm)
Rear: QR, Bolt Thru (142x12)
 
Heat treated stainless steel drive rings
 
J-Bend Design
 
4-D precision drilled spoke holes, fully CNC'd rounded design.

SPOKES & NIPPLES

Specced with Pillar SR1424 spokes.
 
Utilising Pillar's patented cold forge tech, these spokes provide a 30% weight saving without compromising on strength.
 
Offers increased strength at anchor point and reduces wheel fatigue.
 
High Strength, Sandvik T302 (18/10)
 
24 Hole Front / 24 Hole

BEARINGS

Endurance Bearings: are fast & designed to stand the test of time, so you can ride as much as you want with confidence.

Race Bearings: But for those looking for every Watt gain, you may prefer super-fast Race bearings! *Please note: Race bearings are FAST, but they have non-contact seals which are less resistant to water.

ADDITIONAL ITEMS IN THE BOX

  • Tubeless tape: pre-installed
  • Tubeless Valves
  • Spare nipples

Weight Limit: The upper combined weight limit is 125kg.


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